While a strong possibility exist that Newt Gingrich’s campaign will rise again there is little doubt that his momentum has waned. The most difficult challenge he must overcome at this point is the lack of earned media. Santorum and Romney are both clearly ahead in earned media at this juncture of the election. There is little reason to expect that will change after the Michigan and Arizona Primaries and Super Tuesday will be more of the same. Even if Newt Gingrich were to win Georgia and Oklahoma or Tennessee he will simply be splitting states with the other candidates. While delegates matter so does the perception that a candidate can win. Newt’s message is powerful and will resonate with the public if he can get it out but without momentum or front runner status this will be difficult to do.
Realistically Newt Gingrich needs something to move his campaign back into the spotlight. In short he needs a game changer. That game changer is Sarah Palin.
It is not common to announce your choice for vice president prior to the national convention. Ronald Reagan announced his running mate prior to the 1976 convention and is the only candidate to ever do so. Newt Gingrich should take a page out of Reagan’s playbook, prove he is not afraid to go against the establishment and announce his running mate now.
A Newt Gingrich/Sarah Palin ticket makes sense. Sarah Palin electrifies the conservative base. She would run well with the social conservatives and tea party helping Gingrich against Santorum. She is not a Washington insider taking the edge off of one of Romney’s key arguments. She would help with the female vote, she would help bring revenue to the campaign, she gets a lot of unearned media coverage and draws large crowds wherever she goes. She would immediately double the amount of territory the campaign could cover. But perhaps the strongest argument is Sarah Palin’s experience working with the oil and gas industries. Sarah Palin understands the energy industry and how to put it work to help the economy and the citizenry. She has already put into practice much of Newt Gingrich’s energy plan at the state level and seen it succeed.
Newt Gingrich and Sarah Palin are known for upsetting the status quo. They both have records of taking action and getting things done. They would make a dynamic duo. A joint conference with Newt Gingrich and Sarah Palin announced as a ticket could be a permanent game changer in the Republican Primary battle.